071: Embrace the data breach
071: Embrace the data breach
Plus Gohar World and Eny Lee Parker at The Big C Raffle, Issey Miyake's sale, and deeper discounts at SSENSE.
Don’t let this familiar format lead you into a false sense of return to shopping as usual. With the sales still largely active, there’s no need to bang out yet another bulleted roundup. Still, while “Cyber Week” (ick) rages on, I’m having fun parsing through the yummy proprietary data from the halfway vantage point.
Top-clicked links, trending products, metrics from the Google Sheet: They all tell a story of our drives this pre-holiday sale season.
Footwear carved out a strong lead, starting with Paloma Wool’s $293 Cosmina boots emerging as the first star product from our early coverage of the week, followed closely by By Far’s Edie boots. On-sale Margiela tabis as a whole also culled more clicks than I care to count, and then outerwear made its entry as House of Dagmar’s Anissa coat gained traction.
Soon after, Lemaire’s croissants moved up the list from both SSENSE and Browns—the on-sale bags are now sold out at the latter, as is the trending Tekla robe (although the navy version is now even cheaper than that at $55 at Farfetch). But other chart-spiking Tekla styles like this towel set and wool blanket are still in stock at a price-cut.
Meanwhile, per the spreadsheet, Reformation’s Khaite-like Remy boots clearly won over interest, and plenty moved to stock up on Aesop’s essential hand wash. Gil Rodriguez’s El Tigre pieces, too, were likely popular cart-fillers at sup-$100 price points that racked up high click numbers. Ditto Justine Clenquet jewelry.
Luxury leaders of the week went easily to The Row, whose various on-sale cashmeres came as fast as they went (here’s one still in stock though), and Toteme, which maintained steady interest in its loungier wear.
Basics from J.Crew, Everlane, and athletic brands Girlfriend Collective and Outdoor Voices also crept up the leaderboard. Their cashmere socks and everyday tees need no explanation. Glossier emerged the most in-demand beauty brand thanks to its 20-30% off sitewide offer.
Yesterday’s guests’ purchase history inspired the most interest in The Row flats Emilia Petrarca implores a size 9.5 to buy, followed by Beth Newman’s Sea coat, Em Seely-Katz’s Salomon slides, and Emilia’s $60 Helmut Lang pullover. I have to admit, even I shopped that roundup, swiftly clipping the latter’s Glasvin wine glasses to my own cart.
What’s new
Not quite shopping, not quite not shopping. My friend and a Magasin regular Alexis Badiyi has orchestrated a pretty spectacular raffle fundraiser for her sister Tash’s path through cancer treatment. The Big C Raffle, as it’s so called, is a place for accessing the inner warmth only found through doing some Good in the world, but also makes it very easy to want to spend your money on tickets. A Gohar World egg chandelier, Eny Lee Parker puff daisy sconce, and magnum bottle of ETI olive oil are just a few of the very giftable (equally keepable) items you can throw your hat in the ring to win.
Generally speaking, it takes a lot to pique my interest in a t-shirts and sweats collection. A lot, meaning perhaps the leader in odd-ball luxury meets an enduring yet enigmatic streetwear icono-brand of the ‘90s, as demonstrated through the screwiness and sex appeal of, say, Flea. Stüssy x Dries Van Noten’s capsule, launched earlier this month, juggles hippie motifs like the tie dye and iron-on patches we’ve become accustomed to seeing rehashed in Gen Z-oriented merch with the expertise one could only expect from the two brands. It is in fairness much more than a soft goods drop, with stenciled denim and even pin-striped suiting, elevating and synergizing the elements to something quite clever.
While it carries some of the best emerging menswear labels found anywhere these days, Colbo’s in-house line continues to be the LES shop’s best-seller by some measure. The brand’s AW22 capsule just hit racks (and the online shop), and it’s a compelling argument for trading in one’s whole wardrobe–one’s whole aesthetic, even—for the easy-wearing, intellectual basics.
There’s also: Lisa Says Gah and Great Jones are making your tradwife aspirations even twee-er with a capsule of embroidered-like bakeware and aprons; Rebecca Taylor launches a new brand, A’Court, inspired by her New Zealand roots; Madhappy’s second collaboration with Columbia Sportswear features fleece fanny packs, puffers with removable hoods and sleeves, and more winter gear with both high-tech and high-fashion DNA; indulge your romantic side with Sandy Liang’s latest jewelry and hair accessories drop referencing dance recitals and magic wands; pearls sandwich tufts of mohair in this necklace, an unexpectedly delightful standout from Karo Koru’s cozy new collection; Aimé Leon Dore’s winter ‘22 Uniforn collection is all folksy flannels and fleece; richly hued stripes lend festivity to Wales Bonner’s holiday knitwear capsule of garments that would work well in any season; you have until December 18th to visit Cristaseya’s online pop-up, where nearly everything is oversized and coyly whimsical (this belt might be the closest thing to a jump rope you’ve touched since fifth grade); Kiko Kostadinov’s “Elevator” capsule is subdued in color and shape, but the collecction landing page is cheekily references the capsule’s namesake device; thanks to The Crown’s reactivation of Lady Di mania, Dior has reissued the navy blue “Lady Dior” bag made famous by the late princess who wore it to the ‘96 Met Gala; sourced on a trip to Paris, Brooke Callahan’s drop of vintage hair accessories is a miracle for those with longer locks—the styling, as with this stack of butterfly barettes, is downright inspirational; and Baserange’s newly launched spring collection contrasts the brand’s classically laid-back shapes with a leopard print that injects new, animal energy into the silhouettes.
What’s on sale
From now till the SSENSE sale ends, every Monday will herald a new wave of sale items and deeper discounts on already-marked-down items. Being the first of these advancements since opening to the public, this fresh batch feels like a whole new sale has been unlocked. Gucci sunglasses, Khaite Derby boots, and a suite of Lisa Yang exclusives are among the latest sale spoils.
It has always confounded me why Norma Kamali, a certainty for personality pieces that underscore the chicness of knowing a thing or two about the annals of fashion, is so affordable. The brand’s collection of, let’s call them “basics” though they’re anything but, can be had on a regular day for under $200 for a full look. Today, however, they’re even cheaper, with a sitewide 25% off sale bringing those sexy and wearable yet often absurd goods down even further.
Issey Miyake’s seasonal sale is catnip. A dress like a greatest hits album features Miyake’s astute color play, signature abstract rendering of a silhouette, and of course, plenty of pleats. Another is segmented into pods, alternately clinging to and blooming from the body like an exoskeleton waiting to be shed. Swelling with hand-pleated ripples, Miyake’s take on a blazer is another show-stopper. With discounts up to 40%, now might be the time to feed the Issey-shaped void in your wardrobe.
Since earning the title “American Accessory Designer of the Year” from the CFDA this month, Raul Lopez’s compact purses with signature round handles for Luar have been in the limelight. Three colorways of the sought-after Small Ana Bag—Tres Leches, Espresso, and Tan Ostrich—are 30% off with ITSGIVINGTHANKS, meaning each bag will run you less than $200 if you secure them today.
Eckhaus Latta’s AW22 collection is now on sale and ripe for the picking. If you're craving something with cilantro, a sprig is printed on one of the brand’s famed lapped baby tees. For something heartier, try these wide-legged corduroy trousers stitched with all-over floral detailing. Dessert could be chocolate brown sandals that puff like a pastry around your ankles or a decadent shearling jacket.
There’s also: From a prim tartan pillbox cap to hair clips inspired by bodily fluids, the nothing-out-of-bounds stock at Retail Pharmacy is 15% off with BLACKFRIDAY; hundreds of Gant’s sophisticated basics are 25% off; take up to 60% off Pardo Hats’ dramatic berets, skullcaps encircled by medallions, and more; all of the elevated Y2K-style accessories at A Better Feeling are 30% off; the luxurious, rainbow array of jewelry in Presley Oldham’s shop is up to $100 off depending on how much you spend; spending $250 or more on Olivia Latinovich’s mod-inspired but distinctly contemporary designs will get you a $50 discount; a selection of Memorial Day’s bright, hand-crocheted hats, tops, and skirts are 30% off, with 10% of proceeds going to Grow NYC; pages of Thistle and Spire’s mythological wares, like the intricate Medusa Bodysuit, are on sale for 20% off; competetive brands such as Maison Margiela and JW Anderson are 20% off at End;Axel Arigato is offering 30% off select sporty styles—letterman jackets and running shoes are both present in elevated forms; prices are up to 40% off and platform boots are absurdly tall in R13’s up to 40% off end-of-season sale; enjoy a complimentary pair of cashmere socks with any Guest in Residence order made today; everything except dresses and skirts are 15% off at Emma Larimer’s handmade wares brand Everyone’s Mother with LOVEYOU—you can pick up a custom belt strung with conch shells for about $80; the adorable, expressive jewelry at Marland Backus is up to 30% off; all of the effervescent, vegan nail lacquers at Ruth Polish are $9 today, down from $14; get 20% off the expertly collaged, one-of-a-kind garments by Mila Sullivan with CRANBERRY20 (does not apply to jewelry); a sunset-colored puffer vest and the perfect waffle-knit turtleneck are 30% off at genderless brand Olderbrother with FERMENTED22 alongside the rest of the site; Ijji’s elevated workwear can be mixed and matched for 25% off using BFSALE; Iamthatshop’s vintage conversation pieces are a 25% off with HOLIDAY22; a selection of wardrobe staples at Ayr are 50% off today, with most pants under $100 and most shirts less than $50; if you spend over $250 at Staud, you’ll get 25% off with HOLIDAY22; Biossance is offering 30% off sitewide, plus a free gift with orders over $75; and the cult serum-primer hybrid with SPF 40 is 20% off alongside the rest of Ilia’s beauty products with WONDERLAND, with a gift if you spend more than $150.
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